The only place success comes before work is in the dictionary.

Vince Lombardi

This is my story.

I’ve been working in small businesses all my life. I think everyone should at some point in their careers. In the startup and small business world, you get exposure to everything – marketing, sales, project management, product development, IPOs, the stress to make payroll… these are the experiences that give you grit and, in the appropriate volume, a bag of tools from which to draw to get you through most circumstances.

I started up my first business with a partner a decade ago. We built that business around people and services. We had competitors, direct and indirect, and we did what most small businesses do – we took our best guess at our brand and our offering and went headfirst into the market. We succeeded in a lot of things, found challenges in others, and drove hard for years. During those years, we grew our revenue, and grew our team. We had panicky moments and we had celebrations but boy, did we ever learn.

These days, I’m focused on building new businesses and helping others build theirs, through working as an entrepreneur mentor at the universities or independently with private clients. I’ve managed projects, payroll, and products. I’ve built brands and campaigns, assessed market positions and developed creative strategies. I’ve implemented technologies, built new processes and reorganised large teams to function better. I’ve been in the weeds and in the clouds.

I love to solve problems. I love chaos and a mess. I believe that with all of the right information, however bad you may think it is, we can create order and a plan. Many of my customers are afraid to tell me everything because they are ashamed, or worried that they won’t appear to have done enough. No way! I’ve seen it all and been as messy as you. Letting go of that shame and trusting the process will get you further ahead more quickly.

The most important lesson I’ve learned in life is to ask for help. I’ve always been fiercely independent, as if doing everything yourself earned you a badge. Well, let me tell you – it doesn’t. All it does is burn you out, overwhelm you and set you further back. The entrepreneurs I have mentored all suffer from this condition, and I get it. Help can seem costly, or inefficient, but trust me. It’s worth it.

I’m here to be your partner until you can fly on your own.

In real life…

Flight School

I like to fly planes and am working on my pilot’s license.

Fight School

I’m a member of my local roller derby team.


I’m a mom to two of the most charming children that ever lived.

The Playground

I live in the most beautiful place on Earth.

Can You Say...?

I’m learning Spanish and have travelled all over Central and South America.

Over the past four years, Stephanie has helped us grow from a grassroots startup to a thriving, $1M-per-year business. Her leadership and strategy has created a foundation for success.

Jon Hewitt

Founder, Leon Lebeniste Fine Woodworking

What I'm working on right now...

Brand and Positioning For Health Care Provider

After building a strong customer base in another region, this Registered Massage Therapist has moved her business to a new location and needs to build the same strong clientele in her new home. A market assessment, customer profile development and value proposition definition will help her to stand out amongst the existing businesses in here space.

Business Model Development for Clothing Manufacturer

This high energy, funky new clothing line makes technical activewear for women. They have had some great success with the launch of their first two seasons of clothes but needed to assess whether their current business model would scale as production demands increase.

Operations Foundation for Architectural Millwork Company

My client came to me three years ago, looking for help on stabilizing their financials and creating a plan for growth. Together, we have built a strong financial management foundation, production improvements and strategic plan for growth.

Tell me your story.